Privacy Policy

Last updated: 18 February 2026

WoW Gold Tracker ("we", "us", or "our") is operated by TechTeamUp Ltd, a company registered in the United Kingdom. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit wowgoldtracker.com (the "Service").

1. Data Controller

For the purposes of the UK General Data Protection Regulation (UK GDPR), the EU General Data Protection Regulation (EU GDPR), and the Data Protection Act 2018, the data controller is:

TechTeamUp Ltd
United Kingdom
Email: [email protected]

2. Information We Collect

2.1 Account Information

When you create an account to use our price alert feature, we collect:

2.2 Automatically Collected Data

When you visit our Service, we automatically collect:

2.3 Cookies and Local Storage

We use cookies and browser local storage. See our Cookie Policy for full details.

3. Lawful Basis for Processing

Under UK GDPR Article 6, we process your personal data on the following legal bases:

Processing Activity Lawful Basis Details
Account creation & price alerts Contract (Art. 6(1)(b)) Necessary to provide the alert service you signed up for
Analytics cookies (Google Analytics) Consent (Art. 6(1)(a)) Only set after you accept via our cookie banner
Essential cookies & site functionality Legitimate Interests (Art. 6(1)(f)) Necessary for the Service to function securely
Affiliate link tracking Legitimate Interests (Art. 6(1)(f)) To measure and attribute referral traffic
Security & fraud prevention Legitimate Interests (Art. 6(1)(f)) To protect the Service and its users

4. How We Use Your Information

5. Sub-Processors and Third-Party Services

We share your data with the following third-party processors:

Service Purpose Data Shared Location
Cloudflare, Inc. CDN, DNS, DDoS protection IP address, request headers Global (US-headquartered)
Google Analytics (Google LLC) Website analytics Anonymised IP, usage data, device info United States
G2G.com Affiliate programme Referral click data (via affiliate URL parameters) International
Email service provider Transactional email delivery (price alerts) Email address, alert content EU / UK

We do not sell your personal data to any third party. We do not share your data with any party beyond those listed above.

6. Data Retention

Data Type Retention Period
Account data (email, hashed password) Until you delete your account, or 24 months of inactivity
Price alert configurations Until you delete the alert or your account
Google Analytics data 14 months (configured in GA)
Server access logs 90 days
Affiliate click logs 12 months

7. International Data Transfers

Your data may be transferred to and processed in countries outside the United Kingdom and the European Economic Area, including the United States. When this occurs, we rely on:

8. Your Rights

8.1 UK and EU GDPR Rights

Under data protection law, you have the following rights:

To exercise any of these rights, email us at [email protected]. We will respond within one month. You can also delete your account directly from your account settings page.

You have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk or by calling 0303 123 1113.

8.2 California Residents (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA) provides you with additional rights:

Categories of personal information collected in the past 12 months:

Category Examples Collected
Identifiers Email address, IP address Yes
Internet/Network Activity Browsing history on our site, interactions Yes
Commercial Information Records of products/services considered (alert configs) Yes
Geolocation Data Approximate location from IP (via analytics) Yes
Sensitive Personal Information No

To make a verifiable consumer request, email [email protected] with the subject line "CCPA Request". We will verify your identity before fulfilling the request. You may also designate an authorised agent to make a request on your behalf.

9. Children's Privacy

Our Service is not directed to children under the age of 13. We do not knowingly collect personal data from anyone under 13. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us at [email protected]. If we become aware that we have collected personal data from a child under 13 without verification of parental consent, we will take steps to delete that information promptly.

10. Data Security

We implement appropriate technical and organisational measures to protect your personal data, including:

No method of transmission over the Internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

11. Data Breach Notification

In the event of a personal data breach that poses a risk to your rights and freedoms, we will:

12. Automated Processing

Our Service uses automated systems to scrape and aggregate price data from third-party marketplaces. This automated processing relates to publicly available marketplace data only and does not involve processing of your personal data. No decisions affecting you are made solely by automated means.

Google Analytics uses automated processing to generate aggregated usage statistics, but this does not produce any legal or similarly significant effects on you.

13. Affiliate Links

Our Service contains affiliate links to G2G.com. When you click these links, G2G may collect information about your visit according to their own privacy policy. We may earn a commission if you later act on marketplace links after clicking through from WGT. See our Affiliate Disclosure for details.

14. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy on this page, updating the "Last updated" date, and, where appropriate, sending a notice to the email address associated with your account. We encourage you to review this page periodically.

15. Contact Us

If you have questions about this Privacy Policy, wish to exercise your data protection rights, or have a complaint, contact us at:

TechTeamUp Ltd
Email: [email protected]

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO):
Website: ico.org.uk
Telephone: 0303 123 1113